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Ministry. Marketing. Mixing these two words is like trying to get oil and water to get along. At first glance, they seem like mutually exclusive concepts.

But I’ve got a confession.

When I was headlong in vocational ministry (as a “career” or “job”) I desperately wanted to know how to get word out...

Written by Mike Kim

“Our support has ‘dried up’ … we have no one to contact, and it seems no one will support us anymore. What do we do?”

Over the past few years, I’ve received a lot of messages like this from well-meaning, kind-hearted missionaries. Though fundraising isn’t the primary topic ...

Written by Mike Kim

All too often, missionaries and ministry leaders assume their vision or the desire to see the Gospel reach the world should be enough to compel people to support their work.

Unfortunately, if you’ve spent any amount of time raising support you know that this isn’t the case. Let...